35 An advertising and marketing strategy that ensures all communications start, join, or maintain a conversation both online and offline. This lens combines insights, data, and strategy across social media, digital, and traditional communications. Unique to Jennifer Rott, the social-first perspective is a Creative Strategy that blends brand experience, user experience, Information architecture, digital strategy, social strategy, brand strategy, psychology, design, and copy for a cohesive Consumer Experience
Trademark: 87650972
