The mark consists of an image of a toucan bird surrounded by leaves of a palm tree. The toucan is perched on the large stylized wording of "FRUITIKI". Beneath "FRUITIKI", appears a ribbon like banner containing the "ALL NATURAL CHUNKS OF FRUIT". "ALL NATURAL" has two small diamonds on opposite horizontal sides. On the left of the banner appears the wording "FRUIT" and to the right, the wording "BARS". The colors black, white, and/or gray represent background, outlining, shading, and/or transparent areas and are not part of the mark.
Color is not claimed as a feature of the mark.
"FRUIT BARS" AND "ALL NATURAL CHUNKS OF FRUIT"