The color(s) red, white, black is/are claimed as a feature of the mark.
The mark consists of The mark consists of a stylized "Shaggy Dog". The word "SHAGGY" is stylized, above the stylized dog head in red upper-case letters. The word "DOG" is stylized and appears directly underneath the stylized dog head in red upper-case letters. To the left and right are one each stylized dog paw in red color. In the center, between the literal elements, is a stylized dog head with dread locks, in white, outlined with black, an enlarged black nose and its red tongue hanging out.