The color(s) black, white, red, orange, yellow is/are claimed as a feature of the mark.
The mark consists of a white outline of a shield, with rounded edges. Inside the shield is an image of a black shaded Jeep riding upwards on rugged terrain, towards an image of a compass, which is also black. The background is shaded in by a gradient of red, to orange and yellow going downwards. Below the image of the Jeep is the phrase JEEPON in stylized yellow letters, with the J and O capitalized. The rest of the space in the shield is shaded in black.
JEEP ON