This trademark is in concurrent use
"SHENGZE"
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
as to "Shengze"
The English translation of shengze in the mark is nothing particular, just name that owner's parents used to call him when he was a kid, so we have chosen this name to be the name of the brand, however it does not necessarily identify him as a person in the general public. The wording "Shengze" has no meaning in a foreign language.