Color is not claimed as a feature of the mark.
The mark consists of the literal elements CALIFORNIA LOCOS. The mark consists of two words: CALIFORNIA and LOCOS. The CALIF and RNIA letters in CALIFORNIA are in a block font. The O between the letters F and R is an enlarged, solid circle with its left side slightly overlapping the right side of F and with its right side being slightly overlapped by the left side of R. The second word LOCOS is centered below the first word, with the tops of the first letter O and the C slightly overlapping the bottom edge of the O in CALIFORNIA. LOCOS is in a stylized, brush-stroked graffiti font and is within quotation marks.