Color is not claimed as a feature of the mark.
The mark consists of four Chinese Characters and their Chinese Pinyin "xiabu xiabu". The four Chinese Characters are in stylized font. The Pinyin is under the Chinese Characters.
The non-Latin characters in the mark transliterate to "Sha Bu Sha Bu" and this means "sipping feeding sipping feeding" in English.
The English translation of the Chinese Characters in the mark is "sipping feeding sipping feeding". The wording "xiabu xiabu" has no meaning in a foreign language.