The mark consists of an orange vertical strip in the middle of which are blue arrows facing upward. Imposed over the strip at the center of the mark is a three-sided figure with a blue background with black lines on it, surrounded by three outer borders in yellow, black, and orange. Inside the figure is the image of a yellow church beneath which appears the wording "QUESOS DE LOS ALTOS DE JALISCO NAVARRO" in white, below which appears the wording "QUESO ADOBERA" in orange, below which appears a yellow circle with the wording "DESDE 1961" in blue inside of it, and the wording "CALIDAD·ORGULLO·HERENCIA·" in white comprising a circular band outside the yellow circle.
QUESOS DE LOS ALTOS DE JALISCO NAVARRO QUESO ADOBERA · CALIDAD · HERENCIA Y · ORGULLO DESDE NINETEEN SIXTY ONE
The colors blue, orange, yellow, black and white are claimed as a feature of the mark.
The English translation of "QUESOS DE LOS ALTOS DE JALISCO NAVARRO QUESO ADOBERA CALIDAD HERENCIA Y ORGULLO DESDE 1961" in the mark is "CHEESES FROM LOS ALTOS DE JALISCO NAVARRO CHEESE ADOBERA QUALITY INHERITANCE AND PRIDE SINCE 1961".
"QUESOS DE LOS ALTOS DE JALISCO", "QUESO ADOBERA", "CALIDAD", OR "DESDE 1961"