9 Downloadable mobile application for creating and distributing personalized media content; downloadable mobile application for recording, editing and playing of digital files, audio, images, music and video files, and instant messaging for use in social networking; downloadable mobile application for sending and receiving electronic messages, graphics, images, audio and audio visual content for use in social networking; downloadable mobile application for accessing, posting, displaying, editing, tagging, streaming, linking, transmitting, delivering, and exchanging audio-visual content, photographs, videos, audio recordings, and text-based messages for use in social networking; downloadable mobile application for use in the retrieval of music and music information from a database for use in social networking; downloadable mobile application for user relationship management for use in social networking; downloadable mobile application for data collection, management, and analysis for use in social networking; downloadable mobile application featuring artificial intelligence and machine learning which provides recommendations for sharing content, interactive games, and relationship advice for use in social networking; downloadable mobile application for collecting data and analyzing data related to human-computer interaction which is used to adapt and recommend media content and interactive activities for use in social networking; downloadable mobile application for interactive games for use in social networking; downloadable mobile application for media content sourcing, creation, recommendations, and management for use in social networking; downloadable mobile application for capturing, creating and sharing enriched communications in the form of enriched content, videos, photographs, messages, comments, multimedia content, images, audio, and user generated content for use in social networking