9 Computer software for use in mobile phones and mobile computing and communication devices, namely, software for proactively delivering content that recommends solutions, tips, tricks, and how-to information to help users understand the uses and features of their network-connected devices and appliances, for accessing help desk services, and for providing device locking, deletion of data, data back-up, device alarm activation, and provision of location information using GPS; computer software for use in mobile phones, mobile computing and communication devices and internet-connected devices and appliances, namely, software for analyzing and optimizing booting process, web browsers, application processes, service behavior, operating systems, device performance, battery life and storage capacity, for facilitating monitoring, remote log-in and provision of in-person technical support services, for anti-virus protection services, and for identifying security and privacy risks; computer software for use in mobile phones and mobile computing and communication devices, namely, software for providing back-up of photographs and videos, and for transferring photographs and videos to another device