The mark consists of a black and white photo of a woman standing in the woods wearing a white scarf on her head and eyeglasses, wearing folk or historical clothing consisting of a gray top over a white apron and black brogan boots. The background consists of a tree and brush, and is shades of gray. Beneath the picture are the white letters "HATTIE MAE PEARL'S" inside a red color banner. Above the banner is a red letter "H" inside an incomplete circle surrounded on each side with an ornamental border. The border and the incomplete circle are gold, light brown, brown, off-white and yellow.
The name and portrait shown in the mark do not identify a living individual.
The colors black, white, gray, red, gold, light brown, brown, off-white and yellow are claimed as features of the mark.