The color(s) black, white, red (CMYK 16,100,100,7), dark gray (CMYK 63,56,55,30), medium gray (CMYK 0,0,0,74), and yellow (CMYK 0,22,68,0) is/are claimed as a feature of the mark.
The mark consists of a yellow rectangular ticket with a black grid; on the left are the numbers "00000 76" appearing vertically, and "0000000076" appearing vertically on the right, in gray. The letters "SHO" and number "4" are written horizontally, above "AD ONE", in gray. Superimposed on the ticket is a gray shoe print image, and on that is "STEP-" written above "OUT" with the "S" and "O" in red, and "TEP-" and "UT" in black.