The color(s) the color is black on white, white on black and icon itself is in addition turquoise and white is/are claimed as a feature of the mark.
The mark consists of 1) the mark consists of literal letters/word: by alfie. in combination with a stylistic design symbol containing accordingly the letters b and a, which are overlapping. 2) the mark - by alfie. is sometimes used with the word "New York" like the city 3) the color combination used are black on white, white on black and icon itself is in addition turquoise and white to 1) the mark consists of literal letters/word: by alfie. in combination with a stylistic design symbol containing accordingly the letters b and a, which are overlapping. 2) the mark - by alfie. is sometimes used with the word "New York" like the city 3) the color combination used are black on white, white on black and icon itself is in addition turquoise and white.
The English translation of by alfie in the mark is by alfie. The wording by alfie has no meaning in a foreign language.