The mark consists of a caricature drawing of the upper torso of a boy wearing suspenders above the word "FRISCH'S" appearing in a large stylized format with the words "BIG BOY" underneath the word "FRISCH'S".
Color is not claimed as a feature of the mark.
Registration limited to the area comprising the states of Indiana; Kentucky; Ohio, except for the counties of Cuyahoga, Lorain, Medina, Summit, Portage, Geauga and Lake; and Tennessee, except for the counties of Anderson, Blount, Campbell, Claiborne, Cooke, Cumberland, Fentress, Grainger, Hamblen, Hancock, Jefferson, Knox, Loudon, Monroe, Morgan, Roane, Scott, Sevier and Union pursuant to Concurrent Use Proceeding No. 94002189. Concurrent use with Big Boy Restaurants International, LLC, 4199 Marcy, Warren, MI 48091, Registration Nos. 910758, 913601, 944155, 1166686, 1230170, 1230569, 1230570, 1806061, 1818909, 1823393, 2059156, 2090105, 2145671, 2442108, 2634415, 2734047.