The mark consists of an image of a cow in silhouette and the words "Flame Grilled" with the word "Grilled" superimposed over the image of the cow, and the wording "Korean Style BBQ", "BUTCHER'S CUT", and non-Latin characters followed by the term "BBQ" appearing below the image of the cow.
Color is not claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "jeong-yugjeom babekyu" and "Hanguo shi" and this means "Korean style butcher's" or "meat shop" in English.
The English translation of the non-Latin characters in the mark is "Korean style butcher's" or "meat shop".
"FLAME GRILLED" AND "KOREAN STYLE BBQ" AND "BBQ" AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "JEONG-YUGJEOM BABEKYU" AND "HANGUO SHI"