Color is not claimed as a feature of the mark.
"THE" AND "INC."
The mark consists of "THE" with lines to either side, "ROOF", a line, and "AGENCY, INC." all stacked vertically, having a skyline surrounded by a split circle above the text; "ROOF", the skyline, and the bottom part of the split circle contrast with the rest; the white background forms no part of the mark.