The mark consists of a stylized costumed bear inside a circle to the left of four Chinese characters. The Chinese characters are yellow and outlined in dark brown. The bear is yellow and outlined in dark brown. The bear is winking, sticking out its tongue, and making a thumbs up gesture with his hands. The bear's eyebrows, eyes, nose, and mouth are dark brown and its tongue is red. The bear is wearing a white chef's hat, a red scarf, and a white shirt, all outlined in dark brown. The bear is inside an orange circle with a dark brown outline.
The color(s) yellow, white, orange, red, and dark brown is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "MA LA CHI HUO" and this means "SPICY AND HOT FOODIE" in English.
THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "MA LA"