The color(s) white, black, blue, green, red, brown and yellow is/are claimed as a feature of the mark.
"FOODS", "CREMA GUATEMALTECA", "GUATEMALA", AND THE DEPICTION OF THE MAP OF GUATEMALA
The mark consists of the wording "PEPE'S FOODS CREMA GUATEMALTECA GUATEMALA". "PEPE'S FOODS" is green, with yellow and red outlining, "CREMA" is white, "GUATEMALTECA" is red with white outlining, and "GUATEMALA" is white and appears on a green map of Guatemala, outlined in black, with a blue body of water indicated in the central-right portion of the map. A line drawing of a green bird, with a red chest, standing on a brown branch, appears to the left of the map. All the foregoing elements appear on a blue background with a white vertical bar.
The English translation of "CREMA GUATEMALTECA", in the mark is "GUATEMALAN CREAM".