Word

LIT UP BEVERAGE

Status

Dead

Status Code

602

Status Date

Wednesday, October 11, 2017

Serial Number

87262631

Mark Type

5000

Filing Date

Thursday, December 8, 2016

Abandoned Date

Monday, September 18, 2017

Trademark Owner History

Lit Beverages Inc.

Classifications

32 (Based on Use in Commerce) Bottled drinking water; Bottled water; Flavored bottled water; Fruit flavored soft drinks; Fruit-flavored beverages; Fruit-flavoured beverages; Non-alcoholic beverages, namely, carbonated beverages; Pop; Soda pops; Soft drinks; Soft drinks, namely, sodas; Soft drinks, namely, pink lemonade, blueberry, orange, and pineapple sodas; (Based on Intent to Use) Carbonated waters; Coconut water; Coconut-based beverages not being milk substitutes; Drinking water with vitamins; Energy drinks; Energy drinks enhanced with vitamins and nutrients; Flavored enhanced water; Flavored waters; Flavoured waters; Low-calorie soft drinks; Mineral and carbonated waters; Mineral water; Non-alcoholic beverages containing fruit juices; Non-alcoholic rice-based beverages not being milk substitutes; Purified bottled drinking water; Sparkling water; Sports drinks; Sports drinks enhanced with vitamins and nutrients; Sports drinks, namely, energy drinks; Sports drinks, namely, performance drinks; Sports drinks, namely, recovery drinks

Color is not claimed as a feature of the mark.
The mark consists of The mark consists of: The word "LIT" appears as large block letters with the word "UP" appearing in a similar font half the height used in the word "LIT", with the letter "U" of "UP" outlined in white and appearing over the letter "T" of "LIT", creating the appearance that "UP" is closer to the viewer than the word "LIT", and "UP" appearing at a positive angle of about 30 degrees, with the "U" at a lower level than the "P" which is at a higher level, emphasizing the direction of word "UP" as up. The word "BEVERAGE" in a more distinct stylized modern cursive font appears below the joined words of "LIT" and "UP", and appears to be two-thirds the height of the font used in "UP".

Trademark Events

Oct 27, 2017

Undeliverable Mail - No Action Taken

Oct 11, 2017

Abandonment Notice Mailed - Failure To Respond

Oct 11, 2017

Abandonment - Failure To Respond Or Late Response

Mar 15, 2017

Notification Of Non-Final Action E-Mailed

Mar 15, 2017

Non-Final Action E-Mailed

Mar 15, 2017

Non-Final Action Written

Mar 9, 2017

Assigned To Examiner

Dec 14, 2016

New Application Office Supplied Data Entered In Tram

Dec 12, 2016

New Application Entered In Tram