Color is not claimed as a feature of the mark.
"CERVEZA", "1925", "CHELADA", "TAMARINDO", AND "PICANTE"
The mark consists of the stylized word "CERVEZA" curved at the top. Beneath is the stylized word "MODELO". A stylized depiction of a lion standing on its hind legs appears on both sides of the stylized word "MODELO," each leaning against the word. The lions are shown standing on a ribbon that stretches across the mark. At the center of the ribbon is the stylized number "1925" with a stalk of wheat on either side. Behind the wording "CERVEZA" and "MODELO" is the image of a wreath made of two stalks of wheat. Within the wreath, partially obscured, is an image of a building with a flag at the top. There is an illegible signature underneath the building and the word "MODELO". Beneath the ribbon is the stylized word "CHELADA" and below "CHELADA" are the stylized words "TAMARINDO PICANTE," stacked. The "O" in "TAMARINDO" contains a pepper design, and "RI" in "TAMARINDO" is underlined.
CERVEZA MODELO NINETEEN TWENTY FIVE CHELADA TAMARINDO PICANTE
The English translation of the words "CERVEZA", "MODELO", and "TAMARINDO" in the mark is "BEER", "MODEL", and "TAMARIND". The wording CHELADA has no meaning in a foreign language.