9 (Based on Use in Commerce) Computer application software for mobile phones, namely, software for consumer participation in a location based reality treasure hunt game; Software for displaying advertising and marketing information; Software for enabling consumers to receive advertising, coupons, vouchers from brands; Software which enables users to interact with other users on the same platform to share offers, coupons and vouchers from brands; Software which provides advertising information via mobile devices based on location; Software for transmission and receipt of advertising and promotions to computers and mobile computer devices; Communication software for providing access to the Internet; Software which enables consumer participation in interactive coupon, voucher, loyalty and rewards programs on mobile devices; Software that uses Augmented Reality to enable the interaction of brands, coupons, vouchers and offers; Software that users real-life landmarks as features within a game platform; Computer game software for use on mobile and cellular phones(Based on 44(e)) Computer application software for mobile phones, namely, software for consumer participation in a location based reality treasure hunt game; Software for displaying advertising and marketing information; Software for enabling consumers to receive advertising, coupons, vouchers from brands; Software which enables users to interact with other users on the same platform to share offers, coupons and vouchers from brands; Software which provides advertising information via mobile devices based on location; Software for transmission and receipt of advertising and promotions to computers and mobile computer devices; Communication software for providing access to the Internet; Software which enables consumer participation in interactive coupon, voucher, loyalty and rewards programs on mobile devices; Software that uses Augmented Reality to enable the interaction of brands, coupons, vouchers and offers; Software that users real-life landmarks as features within a game platform; Computer game software for use on mobile and cellular phones