The color(s) green, yellow, brown, black, white is/are claimed as a feature of the mark.
The mark consists of A green and yellow circled bordered in brown containing a pasture seen depicting a farmer, brown in color, feeding a cow brown in color, with green grass, green trees and two additional cows brown in color in the background with the yellow sun rising behind them in a yellow sky line with distant darker yellow pasture and mountains. In the foreground is a rectangular box over the circle that is bordered in brown, filled with green containing the company name in white HEUREUX . Below the box in the bottom half of the circle are the phrases "Home of the happy cow" and "It's not just a name, it's a way of life!" in a shaded white color. Going around the circumference of the circle are the statements, "ALL NATURAL ** NO HORMONES ** NO ANTIBIOTICS" on the top half of the circle and the statement " Naturally grown pasture raised beef using sustainable farming practices" in a shaded white color.