The mark consists of a family of owls with the first owl having a green body, black wings with green highlights, black hair, black eyebrows, black nose, black pupils, black feet and white eyes with brown surrounding accent. The second owl has an orange body, black wings with orange highlights, black hair, black eyebrows, black eyelashes, black nose, black feet, black pupils, a green necklace and white eyes with a surrounding green accent. The third owl has a green body with black accent, black wings, black feet, black nose, black eyebrows, and white eyes with surrounding black accent. The owl family is standing over the phrase "Powell's Owls" in black.
The color(s) black, white, green, orange and brown is/are claimed as a feature of the mark.