41 Entertainment services, namely, the development, creation, production, and post-production of video and audio content relating to entertainment and lifestyle, excluding musical performances and musical sound recordings; provision of non-downloadable video and audio content relating to entertainment and lifestyle via a video-on-demand service, excluding musical performances and musical sound recordings; distribution of video and audio content relating to entertainment and lifestyle, namely, motion pictures and television programming, multimedia entertainment content, excluding advertising or commercials and excluding musical performances and musical sound recordings; production of television, video and film content relating to entertainment and lifestyle; presentation, syndication and rental of recorded content relating to entertainment and lifestyle including television programmes, films, sound and video recordings, interactive entertainment, CDs, CD-Roms, computer games, and exhibitions, all excluding musical performances and musical sound recordings; information relating to entertainment services, provided on line from a computer database or the internet or by means of television; providing on-line electronic publications, not downloadable, namely, on-line digital publications, articles, books, magazines, newsletters and bulletins in the field of entertainment and lifestyle; information, advisory and consultancy services relating to the aforesaid services; hiring, rental and leasing of recorded entertainment content, films, cine-films, videos, DVDs, relating to entertainment and lifestyle and excluding musical performances and musical sound recordings; presentation of programmes transmitted by television or via the Internet relating to entertainment and lifestyle; interactive entertainment, educational, sporting and cultural services for television viewers, namely, providing an online interactive database of video and audio content and information relating to education, sport, popular culture, art culture, celebrities, film and entertainment; provision of viewing guide services in the nature of providing information about entertainment, education, sport, popular culture, art culture, film, celebrities; all of the foregoing excluding services provided to radio stations or in association with radio production, and all of the foregoing relating to a lifestyle channel