The mark consists of " DON CLEMENTE" on a banner and immediately below are three rows of playing cards with six cards on each row. The first row depicts the following wording and images: "EL GALLO" and a rooster, "EL DIABLITO" and devil figure holding a pitchfork in his right hand, with a hoof as the right leg, a bird foot as the left leg, hair, mustache and beard, "LA DAMA" and a woman in a skirt suit, hat and pocketbook in her right hand, "EL CATRIN" and a gentleman in a tuxedo {specify what is depicted in his right hand}, "EL PARAGUAS" and an umbrella depicted in the rain, "LA SIRENA" and a mermaid on top of water. The second row depicts the following wording and images: "LA ESCALERA" and a ladder leaning against a wall, "LA BOTELLA" and a bottle, "EL BARRIL" and a barrel, "EL ARBOL" and a tree, "EL MELON" and a melon with a slice cut out, "EL VALIENTE" and a brave man. The third row depicts the following wording and images: "EL GORRITO" and a little hood, "LA MUERTE" and skeleton with a sickle depicting death, "LA PERA" and a pear with two (2) leaves, "LA BANDERA" and a flag, "EL BANDOLON" and a mandolin, "EL VIOCELLO" and a violin.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
Color is not claimed as a feature of the mark.
The English translation of EL GALLO, EL DIABLITO, EL CATRIN, EL PARAGUAS, LA SIRENA, LA ESCALERA, LA BOTELLA, EL BARRIL, EL ARBOL, EL MELON, EL VALIENTE, EL GORRITO, LA MUERTE, LA PERA, LA BANDERA, EL BANDOLON, EL VIOCELLO in the mark is a rooster, a devil,a lady, a gentleman, an umbrella, a mermaid, a ladder, a bottle, a barrel, a tree, a melon, a brave man, a little hood, a death, a pear, a flag, a mandolin, a violin.