Word

YSB NOW

Status

Registered

Status Code

700

Status Date

Tuesday, April 24, 2018

Serial Number

86983719

Registration Number

5454106

Registration Date

Tuesday, April 24, 2018

Mark Type

3000

Filing Date

Thursday, July 16, 2015

Published for Opposition

Tuesday, June 21, 2016

Trademark Owner History

YSBNow Inc. - Original Registrant

Classifications

41 Entertainment services, namely, providing information by means of a global computer network in the fields of celebrities, entertainment, and popular culture; Entertainment services, namely, live virtual personal appearances by music, movie, fashion, sports and social media celebrities; Providing information and news commentary over the Internet in the fields of celebrities, sports, pop culture, fitness, and entertainment; Providing a website featuring non-downloadable videos and multimedia content featuring celebrity news and interviews, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel, accessible by audio, video and computer networks; Online journals, namely, blogs featuring positive views, role models, empowering messages, insights into trends, interviews, and news and information in the fields of celebrities, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing an interactive website for users to play online games of skill and interact with website content and thereby earn points redeemable for access to exclusive content, coupons, rebates, discounts and special offerings on goods and/or services provided by website sponsors; Non-downloadable software for aggregating news and information from social media feeds and presenting it in on a single website

35 Promoting the goods and services of others by providing an interactive web site featuring links to the retail web sites of others; Promoting the goods and services of others by providing a website featuring coupons, rebates, reviews, links to the retail websites of others, and discount information; Advertising, marketing and promotion services; Advertising and marketing consultancy; Arranging and conducting incentive reward programs to promote the sale of a wide variety of goods and services of others, to preteen and teen girls; Consumer strategy business consulting, namely, using analytic models for the understanding and predicting of consumer and retail market trends and actions; Providing a website to promote positive self-image and reinforce positive lifestyle choices for preteen and teen girls

44 Providing information and news commentary in the field of lifestyle wellness

42 Providing customized on-line web pages and data feeds featuring user-defined information, namely, content sourced from social media and third party blogs and websites; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, identify positive role models, obtain positive lifestyle information and advice, encounter empowering messages, form virtual communities, and engage in social networking in the fields of celebrity news, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing a website featuring on-line non-downloadable software for creating and managing user-generated profiles, images, videos and information, searchable databases of images and information, allowing for multi-user personalization and arrangement of the images and information, and uploading and manipulating user-generated content; Computer services, namely, creating an on-line virtual environment for celebrities and sports stars to present favorite lifestyle items such as clothing, makeup, food, restaurants, and vacation destinations to users; Platform as a service (PAAS) featuring computer software platform for online talent management which uses content-based data analytics to identify advertising opportunities and then match talent with potential sponsors and fanbase

The mark consists of the term "YSB" and the word "NOW," in white lettering comprised of dots, with "YSB" appearing directly above "NOW," inside a magenta solid-colored heart with a yellow, wavy border.
The color(s) magenta, white, yellow is/are claimed as a feature of the mark.

Trademark Events

Apr 24, 2023

Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed

Apr 24, 2018

Registered-Principal Register

Mar 21, 2018

Notice Of Acceptance Of Statement Of Use E-Mailed

Mar 20, 2018

Allowed Principal Register - Sou Accepted

Mar 2, 2018

Notice Of Design Search Code E-Mailed

Mar 2, 2018

Notice Of Approval Of Extension Request E-Mailed

Mar 1, 2018

Statement Of Use Processing Complete

Feb 16, 2018

Use Amendment Filed

Mar 1, 2018

Sou Extension 3 Granted

Feb 16, 2018

Sou Extension 3 Filed

Mar 1, 2018

Divisional Processing Complete

Feb 16, 2018

Divisional Request Received

Feb 23, 2018

Case Assigned To Intent To Use Paralegal

Feb 16, 2018

Teas Request To Divide Received

Feb 16, 2018

Teas Extension Received

Feb 16, 2018

Teas Statement Of Use Received

Aug 17, 2017

Notice Of Approval Of Extension Request E-Mailed

Aug 15, 2017

Sou Extension 2 Granted

Aug 15, 2017

Sou Extension 2 Filed

Aug 15, 2017

Teas Extension Received

Feb 14, 2017

Notice Of Approval Of Extension Request E-Mailed

Feb 10, 2017

Sou Extension 1 Granted

Feb 10, 2017

Sou Extension 1 Filed

Feb 10, 2017

Teas Extension Received

Aug 16, 2016

Noa E-Mailed - Sou Required From Applicant

Jun 21, 2016

Official Gazette Publication Confirmation E-Mailed

Jun 21, 2016

Published For Opposition

Jun 1, 2016

Notification Of Notice Of Publication E-Mailed

May 16, 2016

Approved For Pub - Principal Register

Apr 26, 2016

Teas/Email Correspondence Entered

Apr 25, 2016

Correspondence Received In Law Office

Apr 25, 2016

Teas Response To Office Action Received

Mar 10, 2016

Notification Of Non-Final Action E-Mailed

Mar 10, 2016

Non-Final Action E-Mailed

Mar 10, 2016

Non-Final Action Written

Feb 20, 2016

Teas/Email Correspondence Entered

Feb 19, 2016

Correspondence Received In Law Office

Feb 19, 2016

Teas Response To Office Action Received

Oct 31, 2015

Notification Of Non-Final Action E-Mailed

Oct 31, 2015

Non-Final Action E-Mailed

Oct 31, 2015

Non-Final Action Written

Oct 26, 2015

Assigned To Examiner

Jul 23, 2015

Notice Of Design Search Code E-Mailed

Jul 22, 2015

New Application Office Supplied Data Entered

Jul 20, 2015

New Application Entered