The mark consists of a stylized border on the top and bottom with the word "SOUTHERN DRAWL" appearing with the "S" in the word "SOUTHERN" being prominent with a curved and stylized appearance, above the phrase "PALE LAGER". In the background there are hills, in the foreground, there is grass with a banjo leaning against a chair and a cricket on the chair. By the chair, the phrase "SLOW DOWN SIT A SPELL" appears. The outline of the state of Louisiana appears near the phrase "PROUDLY HAND-CRAFTED IN SHREVEPORT LA." To the right, the word "SOUTHERN DRAWL" appears between a stylized border that features wheat stalks, and below it there is the profile of a boat appearing above the words "GREAT RAFT". On either side are circle elements, inside the circle element on the left is the number "28" with the word "IBUs" above it, and on the right inside the circle element is the number "5.2" with words "ALC BY VOL" above it. Below, the words "PALE LAGER" are in a banner. Below that are the words "GERMAN INFLUENCED MILDLY TRADITIONAL & SOUTHERN BREWED WILDLY DRINKABLE", with "12 Fluid Ounces" appearing below those words, and then the words "DRINK REAL BEER, TRADEMARK, and BREWED & PACKAGED BY GREAT RAFT BREWING SHREVEPORT, LA. 71103".
SOUTHERN DRAWL TRADE MARK PALE LAGER PROUDLY HAND-CRAFTED IN SHREVEPORT LA SLOW DOWN SIT A SPELL GREAT RAFT IBUS TWENTY EIGHT ALCOHOL BY VOUME FIVE POINT TWO GERMAN INFLUENCED MILDLY TRADITIONAL SOUTHERN BREWED WILDLY DRINKABLE TWELVE FLUID OUNCES DRINK REAL BEER BREWED AND PACKAGED BY GREAT RAFT BREWING SHREVEPORT, LA SEVEN ONE ONE ZERO THREE
Color is not claimed as a feature of the mark.
"TRADE MARK", "PALE LAGER", "PROUDLY HAND-CRAFTED IN SHREVEPORT LA", THE DESIGN OF A MAP OF LOUISIANA, "IBUS 28", "ALC BY VOL 5.2", "12 FLUID OUNCES", AND "SHREVEPORT, LA 71103"