The mark consists of the wording "RICOKAFA SABOR DE LOS ANTIGUOS" and a design. The wording "RICOKAFA" appears at the top in a red font outlined in black, curving to form an arc over the top. Below appears the design of a coffee cup, with the bottom of the cup and saucer formed by the design of brown coffee beans, with the top and handle of the mark formed by the design of brown coffee grounds. Gray dotted steam appears above the design of the coffee cup. The wording "SABOR DE LOS ANTIGUOS" appears below in a smaller red font. The entire mark appears on a tan background.
RICO KAFA SABOR DE LOS ANTIGUOS
The colors brown, red, black, gray, and tan are claimed as a feature of the mark.
The English translation of "RICO", "KAFA", and "SABOR DE LOS ANTIGUOS" in the mark is "Rich", "Coffee", and "Taste of the ancients", respectively.