Color is not claimed as a feature of the mark.
The mark consists of the word "my" in lower case serif bold font knocked out of a black box just slightly larger than the letters. To the right of the word "my" are the words "Local HomeBrew Shop" in the same serif font (not bold). Capitalize the "L", "H", "B", "S". "HomeBrew" is one word. Under "Local HomeBrew Shop" are the words "AND WINEMAKING SUPPLIES" in san-serif font, and in all caps. The font height of this line is a third of the line above it. "AND WINEMAKING SUPPLIES" is centered under "Local HomeBrew Shop" with a thin horizontal rule before and after the words "AND WINEMAKING SUPPLIES". The height of the black box for "my" is equal to the height of the two lines containing "Local HomeBrew Shop" and "AND WINEMAKING SUPPLIES". The logo's height is 1/8th of the width.
MY LOCAL HOMEBREW SHOP AND WINE MAKING SUPPLIES