9 Photographic and cinematographic apparatus and instruments, namely, cameras; apparatus for recording, transmission or reproduction of sound or images; prerecorded magnetic data carriers, video discs, video recording and video tapes featuring audiovisual and multimedia entertainment content in the field of drama, action, adventure, romance, comedy, documentaries, science fiction, horror and animation; data processing equipment and computers; computer hardware; computer software and downloadable computer software, namely, video game software for personal computers and home video game consoles, computer application software for mobile, portable and handheld devices for use in distribution and viewing of audio, video and audiovisual content and information relating to content in the field of entertainment; recorded computer operating programs; downloadable software, namely, for mobile, portable and handheld devices that allow users to view and play audio, video and audiovisual content and information relating to content in the field of entertainment; compact discs featuring audiovisual and multimedia entertainment content in the field of drama, action, adventure, romance, comedy, documentaries, science fiction, horror and animation; pre-recorded CD ROMs, video disks, video cassettes, DVDs and mini discs all featuring audiovisual and multimedia entertainment content in the field of drama, action, adventure, romance, comedy, documentaries, science fiction, horror and animation; downloadable electronic publications in the nature of magazines in the field of entertainment; downloadable online multimedia files and content containing text, data and; computer software to enable uploading, downloading, capturing, posting, showing, editing, playing, streaming, viewing, previewing, displaying, tagging, blogging, sharing, manipulating, distributing, publishing, reproducing, of electronic media, multimedia content, videos, movies, pictures, images, text, photos, games, user-generated content, audio content, and information via the Internet or other computer and communications networks; audio, video and audio-visual recordings featuring content and information relating to content in the field of entertainment; cinematographic films featuring drama, action, adventure, romance, comedy, documentaries, science fiction, horror and animation; musical recordings; computer games software; digital music files downloadable from the Internet; binoculars; magnets; sunglasses; sunglasses cases