35 Advertising and marketing; Business consulting services in the field of search engine marketing and the use of search engine marketing software; Business, advertising and marketing services, namely, informing online advertisers on managing, optimizing, tracking and reporting on search campaigns on the Internet, on disseminating advertising, on direct marketing advertising for others, and on marketing and promoting the services of others on the Internet, in search engines, mobile ads, paid search ads, display ads and social networking website ads; Providing services in the field of web analytics allowing the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage, for improving web sites, for marketing to web site users and evaluating marketing campaign audience response, for web site user relationship management, and for web site user interaction management purposes and for measuring the performance of a client's website in a commercial context, including on site and off site web analytics; Providing services for the purpose of generating web analytics reports to clients utilizing technology that collects demographic and profile data about website visitors and processes it into information that can be used to identify potential customers, and that collects data on website visitors by using web analytics tools; Providing services using web analytics tools and generating web analytics reports to clients for calculating real time buying propensity of web site users in the products or services shown on client web sites, and determining triggers for interaction between a client sale center and a web site user; Calculating real time buying propensity of web site users in the products or services shown on client web sites, and determining triggers for interaction between a client sale center and a web site user such as one on one interactions; Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, and specializing in understanding and predicting consumer, business, and market trends and actions; Digital and video advertising via electronic media, specifically the internet, wireless networks, and mobile and portable devices; advertising services, namely, creating, composing, updating, compiling, disseminating, supporting, tracking, reporting on and analyzing advertisements for distribution on internet web pages, wireless networks, and mobile and portable devices; semantic advertising services which analyze website and mobile and portable device content, namely, digital content subject matter and context, of the users of the services in order to provide the user of the services with information regarding the digital content, subject matter, context, and audience in order to optimize and provide targeted advertising to consumers while protecting advertiser brands in real-time; advertising campaign management services, namely, creating, composing, updating, compiling, supporting, and tracking, and optimizing the performance of advertisements; ad-serving, namely, disseminating and optimizing the performance of ads for the digital content publisher or the advertiser; reporting on ad performance and metrics, and tracking ad performance and metrics; advertising services, namely, creating, composing, updating, compiling, disseminating, supporting, tracking, reporting on and analyzing offline advertisements
Trademark: 86740492
