The mark consists of a circle badge on the left side of the wording in the mark. The line of the circle is black. Inside the circle there is a partial profile face of a dog all in white. The background of the circle is colored in 7 different colors, all in unshaped waved formats. The colors from left to right are: blue, dark purple, purple, pink, orange, dark orange and green. The literal elements of the mark are found at the center of the mark with the words, "URBAN WOOF NYC". The word "URBAN" is capitalized, black, the font used is Tide Sans 300 Lil Kahuna, and is located on top of the word "WOOF". The word "WOOF" is located at the center of the mark between the words "URBAN" and "NYC". The word "Woof" is capitalized, black and the font used is Tide Sans 900 Dude. The word "NYC" is found under the word "woof", is capitalized, and the font used is Tide Sans 300 Lil Kahuna. The word "NYC" is colored, where the letter "N" is orange, the letter "Y" is purple and the letter "C" is blue. There are two black lines on the side of the word "NYC". On the right side of the mark there is a colored standing dog on profile with the tongue standing out. The dog is composed of seven different colors. The face of the dog is orange, the tongue is dark orange and pink, the belly is blue, the top paw is green, the lower paw is pink and dark purple, the dog's back and tail are purple, and the ear is green and blue.
URBAN WOOF NEW YORK CITY
The color(s) black, white, blue, dark purple, purple, pink, orange, dark orange, pink and green is/are claimed as a feature of the mark.
"NYC"