35 Online retail store services featuring books and instructional and how-to manuals; Online retail store services featuring printed matter, namely, how-to manuals for developing a planning portfolio used to identify personal and professional goals with text instructions on targeting objectives for career and general interests into a life resume; online retail store services featuring printed matter, namely, books with text and images in the fields of sleep, using cognitive-behavioral techniques, naturopathic aides, and nutritional ingredients which may assist in achieving adequate sleep, and discussion of medical and psychological research into the benefits of sleep; online retail store services featuring printed matter, namely, books in the field of food nutrition and menu development, food preparation and cooking; online retail store services featuring games, board games, and card games; online retail store services featuring skin care products, lotions, skin creams, facial skin cleansers and moisturizers; online retail store services featuring foods, sandwich spreads, peanut butter, fruit preserves, marmalades, jellies and jams