The color(s) white, blue, gray is/are claimed as a feature of the mark.
The mark consists of A blue camera with closing lenses that have a black arrow pointing up. To the left of the camera there is a title "InstantUp", this title has the letters with the color white. The background of the design has an ascending color format in which the top is white, the middle is light blue and towards the bottom it starts getting dark blue.
INSTANT UP