The mark consists of a circular image with a navy blue outer border, a white inner border, a navy blue inner border with the text "Bella Giorno" in white inside the navy blue inner border at the top of the image and the text "Adventures" in white inside the navy blue inner below the image, in the center of the circle the image of a power boat protruding onto the navy blue inner border, with the powerboat containing the hull colors of white and gray, with navy blue windows, gray lifelines, a white top and a navy blue bikini, above the powerboat image a sunset sky containing the colors orange and yellow, below the powerboat image teal colored water.
The color(s) navy blue, white, gray, teal, orange, and yellow is/are claimed as a feature of the mark.
The English translation of "Bella Giorno" in the mark is "Beautiful Day".
"ADVENTURES"