Trademark: 86694088
Word
ADVANTAGE SOLUTIONS
Status
Registered
Status Code
702
Status Date
Monday, November 27, 2023
Serial Number
86694088
Registration Number
5172231
Registration Date
Tuesday, March 28, 2017
Mark Type
4000
Filing Date
Wednesday, July 15, 2015
Published for Opposition
Tuesday, May 31, 2016

Trademark Owner History
ADVANTAGE SALES AND MARKETING LLC - Original Registrant

Classifications
39 PROVIDING ADVICE ON DISTRIBUTION AND LOGISTICS
37 BUSINESS MERCHANDISING DISPLAY SERVICES, namely, BUILDING MERCHANDISING DISPLAYS AND SETTING UP MERCHANDISING DISPLAYS IN RETAIL STORES
36 ACCOUNTS RECEIVABLE BILLING AND COLLECTIONS SERVICES
35 [ ACCOUNTS RECEIVABLE ANALYSIS AND REPORTING FOR OTHERS; ADVERTISING AGENCIES; ADVERTISING, MARKETING, PROMOTION, PRODUCT MERCHANDISING, AND CONSULTING SERVICES, namely, CREATING CORPORATE AND BRAND IDENTITY FOR OTHERS, PROMOTING THE BRANDS, GOODS, AND SERVICES OF OTHERS, ALL FOR OTHERS VIA THE WORLDWIDE WEB, ELECTRONIC MEDIA, BILLBOARDS, AND RADIO; ANALYTICAL SERVICES, namely, ANALYZING AND COMPILING DATA RELATING TO CONSUMER BEHAVIOR, MARKET SALES AND PROMOTIONAL ACTIVITIES; ARRANGING AND CONDUCTING MARKETING AND PROMOTIONAL EVENTS FOR OTHERS; BUSINESS CONSULTING SERVICES RELATED TO PRODUCT DISTRIBUTION AND LOGISTIC SERVICES FOR ENTERTAINMENT, MUSIC AND SPORTING EVENTS FOR OTHERS; PROVIDING ADVICE ON CATEGORY MANAGEMENT, MERCHANDISING, MARKETING AND PROMOTIONS; FACILITATING THE PROMOTION OF GOODS AND SERVICES OF OTHERS; PREPARATION OF BUSINESS REPORTS DETAILING RETAIL SPACE OPTIMIZATION AND RETAIL SHELF SPACE OPTIMIZATION, CATEGORY ADJACENCIES AND REPRESENTING STOCKING CONFIGURATIONS FOR OTHERS; BUSINESS MANAGEMENT AND CONSULTATION IN THE FIELDS OF BUSINESS INTELLIGENCE AND THE RETAIL INDUSTRY; BUSINESS MANAGEMENT CONSULTING WITH RELATION TO STRATEGY, MARKETING, PRODUCTION, PERSONNEL AND RETAIL SALE MATTERS; BUSINESS ORGANIZATION AND MANAGEMENT PLANNING CONSULTING SERVICES; BUSINESS MANAGEMENT SERVICES, namely, MANAGING LOGISTICS, REVERSE LOGISTICS, SUPPLY CHAIN SERVICES, SUPPLY CHAIN VISIBILITY AND SYNCHRONIZATION, SUPPLY AND DEMAND FORECASTING AND PRODUCT DISTRIBUTION PROCESSES FOR OTHERS; CUSTOMER SERVICE MANAGEMENT FOR OTHERS; BUSINESS MONITORING AND CONSULTING SERVICES, namely, TRACKING WEBSITES AND APPLICATIONS OF OTHERS TO PROVIDE STRATEGY AND INSIGHT ON MARKETING, SALES, AND OPERATIONS, PARTICULARLY SPECIALIZING IN THE USE OF ANALYTIC AND STATISTIC MODELS FOR THE UNDERSTANDING AND PREDICTING OF CONSUMER, BUSINESS, AND MARKET TRENDS AND ACTIONS; BUSINESS PROCESS OUTSOURCING SERVICES IN THE NATURE OF ORDER PROCESSING, CUSTOMER SERVICE, INVOICE MANAGEMENT, ACCOUNTS RECEIVABLE REPORTING, DEDUCTION MANAGEMENT, CUSTOMIZED ADMINISTRATIVE SERVICES, VENDOR-MANAGED INVENTORY; CATEGORY MANAGEMENT SERVICES, namely, WORKING WITH RETAILERS AND CONSUMER PRODUCT GOODS COMPANIES TO MAXIMIZE SALES PROFITABILITY OF PRODUCT CATEGORIES; CONDUCTING BUSINESS AND MARKET RESEARCH SERVICES; CONSULTING SERVICES, namely, CREATIVE AND STRATEGIC CONSULTATION REGARDING DEVELOPMENT AND PRODUCTION OF MARKETING AND PROMOTIONAL CAMPAIGNS FOR OTHERS; CONTESTS AND INCENTIVE AWARD PROGRAMS TO PROMOTE THE SALE OF PRODUCTS AND SERVICES OF OTHERS; [ DIRECT MAIL ADVERTISING; ] DISSEMINATION OF ADVERTISING MATTER OTHER THAN BY ELECTRONIC AND DIRECT MAIL, PROVIDING CONSUMER MARKETING RESEARCH AND COMMERCIAL DEMOGRAPHIC DATA TO RETAILERS; IN-STORE ADVERTISING, MARKETING AND PROMOTIONAL SERVICES; INVENTORY AND SHELF ARRANGEMENT, namely, REPLENISHING AND RESETTING ITEMS FOR SALE; LOGISTICS MANAGEMENT IN THE FIELD OF MERCHANDISING, IN-STORE MARKETING, AND PROMOTION; MARKET RESEARCH AND MARKET INSIGHT SERVICES, namely, DATA MANAGEMENT SERVICES AND MARKET PLANNING CONSISTING OF PROVIDING CONSUMER INSIGHTS AND MARKET RESEARCH FOR USE IN RETAIL MARKETING AND DATA MANAGEMENT SERVICES FOR USE IN RETAIL MARKETING; ORGANIZING EXHIBITIONS FOR COMMERCIAL AND BUSINESS PURPOSES; PREPARING BUSINESS REPORTS ON SPATIAL MAPPING, RETAIL SPACE OPTIMIZATION, INVENTORY SPACE OPTIMIZATION, PLANOGRAMS, AND RETAIL FIXTURE ATTRIBUTES AND LOCATION FOR OTHERS; PROMOTING THE SALE OF GOODS OF OTHERS THROUGH THE DIRECT DISTRIBUTION OF DISCOUNT COUPONS, THE CREATION, DEVELOPMENT, EXECUTION AND ANALYSIS OF RETAIL PROMOTIONAL PROGRAMS, namely, SPONSORING SAMPLING EVENTS, IN-STORE PROMOTIONS, TRAVELING FIELD AND MOBILE MARKETING EVENTS, PROVIDING BULK PURCHASING OPPORTUNITIES, DISTRIBUTING PRINTED MATERIALS, BANNERS, SHELF-DISPLAYS, POINT OF SALE MERCHANDISE AND DIRECT MAIL MATERIALS, ALL IN CONNECTION WITH THE FOOD BROKERAGE AND CONSUMABLE PACKAGED GOODS INDUSTRIES; SALES PROMOTION, MERCHANDISING, AND FIELD MARKETING SERVICES FOR MANUFACTURED EDIBLE AND NON-EDIBLE GOODS FOR SALE TO THE CONSUMER; PRODUCT DEMONSTRATIONS; PROVIDING BUSINESS MARKETING INFORMATION; PROVIDING CONSUMER MARKETING AND DEMOGRAPHIC DATA TO RETAILERS; PROVIDING ONLINE INFORMATION ON THE PREPARATION, EXECUTION AND RESULTS OF PROMOTIONAL PRESENTATIONS CONDUCTED AT REMOTE LOCATIONS; PUBLICITY AND SALES PROMOTION SERVICES; SALES AND MARKETING CONSULTING SERVICES; SALES DEMONSTRATIONS FOR OTHERS; ADVERTISING SERVICES, namely, DESIGNING AND DEVELOPING IN-STORE PROMOTIONS AND ADVERTISING MATERIALS FOR OTHERS; CATEGORY MANAGEMENT PLANNING ] * ACCOUNTS RECEIVABLE ANALYSIS AND REPORTING FOR OTHERS; ADVERTISING AGENCIES; ADVERTISING, MARKETING, PROMOTION, PRODUCT MERCHANDISING, AND CONSULTING SERVICES, namely, CREATING CORPORATE AND BRAND IDENTITY FOR OTHERS, PROMOTING THE BRANDS, GOODS, AND SERVICES OF OTHERS, ALL FOR OTHERS VIA THE WORLDWIDE WEB, ELECTRONIC MEDIA, BILLBOARDS, AND RADIO; ANALYTICAL SERVICES, namely, ANALYZING AND COMPILING DATA RELATING TO CONSUMER BEHAVIOR, MARKET SALES AND PROMOTIONAL ACTIVITIES; ARRANGING AND CONDUCTING MARKETING AND PROMOTIONAL EVENTS FOR OTHERS; BUSINESS CONSULTING SERVICES RELATED TO PRODUCT DISTRIBUTION FOR ENTERTAINMENT, MUSIC AND SPORTING EVENTS FOR OTHERS; PROVIDING ADVICE ON CATEGORY MANAGEMENT, MERCHANDISING, MARKETING AND PROMOTIONS; FACILITATING THE PROMOTION OF GOODS AND SERVICES OF OTHERS; PREPARATION OF BUSINESS REPORTS DETAILING RETAIL SPACE OPTIMIZATION AND RETAIL SHELF SPACE OPTIMIZATION, CATEGORY ADJACENCIES AND REPRESENTING STOCKING CONFIGURATIONS FOR OTHERS; BUSINESS MANAGEMENT AND CONSULTATION IN THE FIELDS OF BUSINESS INTELLIGENCE AND THE RETAIL INDUSTRY; BUSINESS MANAGEMENT CONSULTING WITH RELATION TO STRATEGY, MARKETING, PRODUCTION, PERSONNEL AND RETAIL SALE MATTERS; BUSINESS ORGANIZATION AND MANAGEMENT PLANNING CONSULTING SERVICES; CUSTOMER SERVICE MANAGEMENT FOR OTHERS; BUSINESS MONITORING AND CONSULTING SERVICES, namely, TRACKING WEBSITES AND APPLICATIONS OF OTHERS TO PROVIDE STRATEGY AND INSIGHT ON MARKETING, SALES, AND OPERATIONS, PARTICULARLY SPECIALIZING IN THE USE OF ANALYTIC AND STATISTIC MODELS FOR THE UNDERSTANDING AND PREDICTING OF CONSUMER, BUSINESS, AND MARKET TRENDS AND ACTIONS; BUSINESS PROCESS OUTSOURCING SERVICES IN THE NATURE OF ORDER PROCESSING, CUSTOMER SERVICE, INVOICE MANAGEMENT, ACCOUNTS RECEIVABLE REPORTING, DEDUCTION MANAGEMENT, CUSTOMIZED ADMINISTRATIVE SERVICES, VENDOR-MANAGED INVENTORY; CATEGORY MANAGEMENT SERVICES, namely, WORKING WITH RETAILERS AND CONSUMER PRODUCT GOODS COMPANIES TO MAXIMIZE SALES PROFITABILITY OF PRODUCT CATEGORIES; CONDUCTING BUSINESS AND MARKET RESEARCH SERVICES; CONSULTING SERVICES, namely, CREATIVE AND STRATEGIC CONSULTATION REGARDING DEVELOPMENT AND PRODUCTION OF MARKETING AND PROMOTIONAL CAMPAIGNS FOR OTHERS; [ CONTESTS AND INCENTIVE AWARD PROGRAMS TO PROMOTE THE SALE OF PRODUCTS AND SERVICES OF OTHERS; ] DIRECT MAIL ADVERTISING; DISSEMINATION OF ADVERTISING MATTER OTHER THAN BY ELECTRONIC AND DIRECT MAIL, PROVIDING CONSUMER MARKETING RESEARCH AND COMMERCIAL DEMOGRAPHIC DATA TO RETAILERS; IN-STORE ADVERTISING, MARKETING AND PROMOTIONAL SERVICES; INVENTORY AND SHELF ARRANGEMENT, namely, REPLENISHING AND RESETTING ITEMS FOR SALE; MARKET RESEARCH AND MARKET INSIGHT SERVICES, namely, DATA MANAGEMENT SERVICES AND MARKET PLANNING CONSISTING OF PROVIDING CONSUMER INSIGHTS AND MARKET RESEARCH FOR USE IN RETAIL MARKETING AND DATA MANAGEMENT SERVICES FOR USE IN RETAIL MARKETING; ORGANIZING EXHIBITIONS FOR COMMERCIAL AND BUSINESS PURPOSES; PREPARING BUSINESS REPORTS ON SPATIAL MAPPING, RETAIL SPACE OPTIMIZATION, INVENTORY SPACE OPTIMIZATION, PLANOGRAMS, AND RETAIL FIXTURE ATTRIBUTES AND LOCATION FOR OTHERS; PROMOTING THE SALE OF GOODS OF OTHERS THROUGH THE DIRECT DISTRIBUTION OF DISCOUNT COUPONS, THE CREATION, DEVELOPMENT, EXECUTION AND ANALYSIS OF RETAIL PROMOTIONAL PROGRAMS, namely, SPONSORING SAMPLING EVENTS, IN-STORE PROMOTIONS, TRAVELING FIELD AND MOBILE MARKETING EVENTS, PROVIDING BULK PURCHASING OPPORTUNITIES, DISTRIBUTING PRINTED MATERIALS, BANNERS, SHELF-DISPLAYS, POINT OF SALE MERCHANDISE AND DIRECT MAIL MATERIALS, ALL IN CONNECTION WITH THE FOOD BROKERAGE AND CONSUMABLE PACKAGED GOODS INDUSTRIES; SALES PROMOTION, MERCHANDISING, AND FIELD MARKETING SERVICES FOR MANUFACTURED EDIBLE AND NON-EDIBLE GOODS FOR SALE TO THE CONSUMER; PRODUCT DEMONSTRATIONS; PROVIDING BUSINESS MARKETING INFORMATION; PROVIDING CONSUMER MARKETING AND DEMOGRAPHIC DATA TO RETAILERS; PROVIDING ONLINE INFORMATION ON THE PREPARATION, EXECUTION AND RESULTS OF PROMOTIONAL PRESENTATIONS CONDUCTED AT REMOTE LOCATIONS; PUBLICITY AND SALES PROMOTION SERVICES; SALES AND MARKETING CONSULTING SERVICES; SALES DEMONSTRATIONS FOR OTHERS; ADVERTISING SERVICES, namely, DESIGNING AND DEVELOPING IN-STORE PROMOTIONS AND ADVERTISING MATERIALS FOR OTHERS; CATEGORY MANAGEMENT PLANNING*
In the statement, Page 2, Column 1, lines 5-6,"contests and incentive award programs to promote the sale of products and services of others" is deleted.
In the statement, line 6, through line 82, is deleted, and ACCOUNTS RECEIVABLE ANALYSIS AND REPORTING FOR OTHERS; ADVERTISING AGENCIES; ADVERTISING, MARKETING, PROMOTION, PRODUCT MERCHANDISING, AND CONSULTING SERVICES, NAMELY, CREATING CORPORATE AND BRAND IDENTITY FOR OTHERS, PROMOTING THE BRANDS, GOODS, AND SERVICES OF OTHERS, ALL FOR OTHERS VIA THE WORLDWIDE WEB, ELECTRONIC MEDIA, BILLBOARDS, AND RADIO; ANALYTICAL SERVICES, NAMELY, ANALYZING AND COMPILING DATA RELATING TO CONSUMER BEHAVIOR, MARKET SALES AND PROMOTIONAL ACTIVITIES; ARRANGING AND CONDUCTING MARKETING AND PROMOTIONAL EVENTS FOR OTHERS; BUSINESS CONSULTING SERVICES RELATED TO PRODUCT DISTRIBUTION FOR ENTERTAINMENT, MUSIC AND SPORTING EVENTS FOR OTHERS; PROVIDING ADVICE ON CATEGORY MANAGEMENT, MERCHANDISING, MARKETING AND PROMOTIONS; FACILITATING THE PROMOTION OF GOODS AND SERVICES OF OTHERS; PREPARATION OF BUSINESS REPORTS DETAILING RETAIL SPACE OPTIMIZATION AND RETAIL SHELF SPACE OPTIMIZATION, CATEGORY ADJACENCIES AND REPRESENTING STOCKING CONFIGURATIONS FOR OTHERS; BUSINESS MANAGEMENT AND CONSULTATION IN THE FIELDS OF BUSINESS INTELLIGENCE AND THE RETAIL INDUSTRY; BUSINESS MANAGEMENT CONSULTING WITH RELATION TO STRATEGY, MARKETING, PRODUCTION, PERSONNEL AND RETAIL SALE MATTERS; BUSINESS ORGANIZATION AND MANAGEMENT PLANNING CONSULTING SERVICES; CUSTOMER SERVICE MANAGEMENT FOR OTHERS; BUSINESS MONITORING AND CONSULTING SERVICES, NAMELY, TRACKING WEBSITES AND APPLICATIONS OF OTHERS TO PROVIDE STRATEGY AND INSIGHT ON MARKETING, SALES, AND OPERATIONS, PARTICULARLY SPECIALIZING IN THE USE OF ANALYTIC AND STATISTIC MODELS FOR THE UNDERSTANDING AND PREDICTING OF CONSUMER, BUSINESS, AND MARKET TRENDS AND ACTIONS; BUSINESS PROCESS OUTSOURCING SERVICES IN THE NATURE OF ORDER PROCESSING, CUSTOMER SERVICE, INVOICE MANAGEMENT, ACCOUNTS RECEIVABLE REPORTING, DEDUCTION MANAGEMENT, CUSTOMIZED ADMINISTRATIVE SERVICES, VENDOR-MANAGED INVENTORY; CATEGORY MANAGEMENT SERVICES, NAMELY, WORKING WITH RETAILERS AND CONSUMER PRODUCT GOODS COMPANIES TO MAXIMIZE SALES PROFITABILITY OF PRODUCT CATEGORIES; CONDUCTING BUSINESS AND MARKET RESEARCH SERVICES; CONSULTING SERVICES, NAMELY, CREATIVE AND STRATEGIC CONSULTATION REGARDING DEVELOPMENT AND PRODUCTION OF MARKETING AND PROMOTIONAL CAMPAIGNS FOR OTHERS; CONTESTS AND INCENTIVE AWARD PROGRAMS TO PROMOTE THE SALE OF PRODUCTS AND SERVICES OF OTHERS; DIRECT MAIL ADVERTISING; DISSEMINATION OF ADVERTISING MATTER OTHER THAN BY ELECTRONIC AND DIRECT MAIL, PROVIDING CONSUMER MARKETING RESEARCH AND COMMERCIAL DEMOGRAPHIC DATA TO RETAILERS; IN-STORE ADVERTISING, MARKETING AND PROMOTIONAL SERVICES; INVENTORY AND SHELF ARRANGEMENT, NAMELY, REPLENISHING AND RESETTING ITEMS FOR SALE; MARKET RESEARCH AND MARKET INSIGHT SERVICES, namely, DATA MANAGEMENT SERVICES AND MARKET PLANNING CONSISTING OF PROVIDING CONSUMER INSIGHTS AND MARKET RESEARCH FOR USE IN RETAIL MARKETING AND DATA MANAGEMENT SERVICES FOR USE IN RETAIL MARKETING; ORGANIZING EXHIBITIONS FOR COMMERCIAL AND BUSINESS PURPOSES; PREPARING BUSINESS REPORTS ON SPATIAL MAPPING, RETAIL SPACE OPTIMIZATION, INVENTORY SPACE OPTIMIZATION, PLANOGRAMS, AND RETAIL FIXTURE ATTRIBUTES AND LOCATION FOR OTHERS; PROMOTING THE SALE OF GOODS OF OTHERS THROUGH THE DIRECT DISTRIBUTION OF DISCOUNT COUPONS, THE CREATION, DEVELOPMENT, EXECUTION AND ANALYSIS OF RETAIL PROMOTIONAL PROGRAMS, namely, SPONSORING SAMPLING EVENTS, IN-STORE PROMOTIONS, TRAVELING FIELD AND MOBILE MARKETING EVENTS, PROVIDING BULK PURCHASING OPPORTUNITIES, DISTRIBUTING PRINTED MATERIALS, BANNERS, SHELF-DISPLAYS, POINT OF SALE MERCHANDISE AND DIRECT MAIL MATERIALS, ALL IN CONNECTION WITH THE FOOD BROKERAGE AND CONSUMABLE PACKAGED GOODS INDUSTRIES; SALES PROMOTION, MERCHANDISING, AND FIELD MARKETING SERVICES FOR MANUFACTURED EDIBLE AND NON-EDIBLE GOODS FOR SALE TO THE CONSUMER; PRODUCT DEMONSTRATIONS; PROVIDING BUSINESS MARKETING INFORMATION; PROVIDING CONSUMER MARKETING AND DEMOGRAPHIC DATA TO RETAILERS; PROVIDING ONLINE INFORMATION ON THE PREPARATION, EXECUTION AND RESULTS OF PROMOTIONAL PRESENTATIONS CONDUCTED AT REMOTE LOCATIONS; PUBLICITY AND SALES PROMOTION SERVICES; SALES AND MARKETING CONSULTING SERVICES; SALES DEMONSTRATIONS FOR OTHERS; ADVERTISING SERVICES, NAMELY DESIGNING AND DEVELOPING IN-STORE PROMOTIONS AND ADVERTISING MATERIALS FOR OTHERS; CATEGORY MANAGEMENT PLANNING. is inserted.

Trademark Events
Nov 27, 2023
Notice Of Acceptance Of Sec. 8 & 15 - E-Mailed
Nov 27, 2023
Registered - Sec. 8 (6-Yr) Accepted & Sec. 15 Ack.
Nov 25, 2023
Case Assigned To Post Registration Paralegal
May 26, 2023
Teas Section 8 & 15 Received
May 18, 2023
Applicant/Correspondence Changes (Non-Responsive) Entered
May 18, 2023
Teas Change Of Correspondence Received
May 18, 2023
Attorney/Dom.Rep.Revoked And/Or Appointed
May 18, 2023
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
May 18, 2023
Teas Change Of Owner Address Received
Mar 28, 2022
Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed
Nov 18, 2020
Assignment Of Ownership Not Updated Automatically
Nov 11, 2020
Assignment Of Ownership Not Updated Automatically
Nov 13, 2019
Amendment Under Section 7 ¿ Processed
Nov 1, 2019
Case Assigned To Post Registration Paralegal
Oct 4, 2019
Teas Section 7 Request Received
Oct 3, 2017
Amendment Under Section 7 ¿ Processed
Sep 18, 2017
Case Assigned To Post Registration Paralegal
Sep 14, 2017
Teas Section 7 Request Received
Mar 28, 2017
Registered-Principal Register
Feb 24, 2017
Notice Of Acceptance Of Statement Of Use E-Mailed
Feb 23, 2017
Allowed Principal Register - Sou Accepted
Feb 9, 2017
Statement Of Use Processing Complete
Jan 20, 2017
Use Amendment Filed
Feb 8, 2017
Case Assigned To Intent To Use Paralegal
Jan 20, 2017
Teas Statement Of Use Received
Jul 26, 2016
Noa E-Mailed - Sou Required From Applicant
Jul 11, 2016
Teas Change Of Correspondence Received
May 31, 2016
Official Gazette Publication Confirmation E-Mailed
May 31, 2016
Published For Opposition
May 11, 2016
Notification Of Notice Of Publication E-Mailed
Apr 27, 2016
Approved For Pub - Principal Register
Apr 26, 2016
Teas/Email Correspondence Entered
Apr 26, 2016
Correspondence Received In Law Office
Apr 26, 2016
Teas Response To Office Action Received
Jan 21, 2016
Teas Change Of Correspondence Received
Oct 28, 2015
Notification Of Non-Final Action E-Mailed
Oct 28, 2015
Non-Final Action E-Mailed
Oct 28, 2015
Non-Final Action Written
Oct 26, 2015
Assigned To Examiner
Jul 21, 2015
New Application Office Supplied Data Entered
Jul 18, 2015
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24