Trademark: 86679860
Word
HERSHEY'S EXCLUSIVE
Status
Pending
Status Code
730
Status Date
Thursday, September 22, 2016
Serial Number
86679860
Mark Type
3000
Filing Date
Wednesday, July 1, 2015
Published for Opposition
Tuesday, January 26, 2016

Trademark Owner History

Classifications
3 3-in-1 hair conditioners; 3-in-1 hair shampoos; After-sun gels; After-sun oils; Almond soaps; Anti-bacterial soap; Baby shampoo; Bar soap; Bath oils for cosmetic purposes; Bath soaps; Body and beauty care cosmetics; Cocoa butter for cosmetic purposes; Colognes, perfumes and cosmetics; Cosmetic creams; Cosmetic hair dressing preparations; Cosmetic oils; Cosmetic pencils; Cosmetic preparations; Cosmetic skin fresheners; Cosmetic soaps; Cosmetics; Cosmetics and make-up; Cosmetics, namely, compacts; Cosmetics, namely, lip primer; Face creams for cosmetic use; Gift baskets containing non-medicated bath preparations and cosmetic preparations; Hair care lotions; Hair care preparations; Hair gels; Hair mousse; Hair shampoo; Hair spray; Lip balm; Lip cream; Lip gloss; Lip liner; Lip polisher; Lipstick; Lipstick cases; Lipstick holders; Make-up kits comprised of lipstick, lip gloss, lotions and creams; Nail glitter; Nail polish; Soaps for body care
4 Candles; Melt tarts, namely, scented wax to be melted slowly with a warmer; Scented candles; Tea light candles; Votive candles; Wax melts
7 Electric can openers; Electric egg beaters; Electric food blenders; Electric food choppers; Electric food grinders; Electric fruit presses for household use; Electric fruit squeezers for household purposes; Electric graters; Electric juicers; Electric knife sharpeners; Electric mixers; Electric mixers for household purposes; Electrical coffee grinders; Electrically-powered kitchen appliance for dicing, mincing, slicing and chopping food
8 Hand-operated kitchen appliance for dicing, mincing, slicing and chopping food
9 Audio and video recordings featuring music and artistic performances; Audio headphones; Audio speakers; Carrying cases for cell phones; Cases adapted for mobile phones; Cell phone battery chargers; Cell phone cases; Cell phone faceplates; Cell phones; Digital music downloadable from the Internet; Earphones and headphones; Eyewear; Eyewear cases; Eyewear pouches; Eyewear, namely, sunglasses, eyeglasses and ophthalmic frames and cases therefor; Music headphones; Portable photography equipment, namely, reflectors, tripods, light stands and supports and bags specially adapted for these goods
11 Appliances for domestic use, namely, temperature controlled wine cellars; Book lights; Domestic electric appliances, namely, frypans; Electric food warmers in the nature of portable kitchen appliances; Electric griddles; Electric holiday lights; Electric lights for Christmas trees; Grill accessories, namely, warming trays; Multi-purpose, electric countertop food preparation apparatus for cooking, baking, broiling, roasting, toasting, searing, browning, barbecuing and grilling food
14 Body jewelry; Bracelets; Broaches; Charms; Children's jewelry; Clocks; Clocks and watches; Cuff links; Earrings; Hair jewelry in the nature of jewelry for use in the hair; Holiday ornaments of precious metal; Jewelry; Jewelry boxes; Jewelry cases; Jewelry ornaments; Key chains as jewelry; Lapel pins; Musical jewelry boxes; Pet jewelry; Plastic bracelets in the nature of jewelry; Rings; Tie clips; Tie pins; Travel clocks; Watch bands; Watch cases; Watch straps; Watches, clocks, jewelry and imitation jewelry
15 Bongo drums; Cymbals; Drums; Handbells; Music boxes; Musical Christmas ornaments
16 Address books; Appointment books; Autograph books; Baby books; Ball-point pens; Blank journal books; Book markers; Book marks; Check book covers; Children's activity books; Children's books; Children's books and dolls sold as a unit; Children's interactive educational books; Christmas cards; Coloring books; Cook books; Envelopes for stationery use; Exercise books; Glitter glue for stationery purposes; Glitter pens for stationery purposes; Highlighter pens; Holiday cards; Ink pens; Note books; Organizers for stationery use; Paper gift cards; Paper stationery; Pen and pencil cases; Pen and pencil cases and boxes; Pen and pencil trays; Pen cases; Pen holders; Pen trays; Picture books; Post cards; Printed recipe cards; Recipe books; School supply kits containing various combinations of selected school supplies, namely, writing instruments, pens, pencils, mechanical pencils, erasers, markers, crayons, highlighter pens, folders, notebooks, paper, protractors, paper clips, pencil sharpeners, writing grips, glue and book marks; Stationery; Stationery boxes; Stationery cases; Stationery-type portfolios; Stickers; Travel books
18 Backpacks, book bags, sports bags, bum bags, wallets and handbags; Belt bags and hip bags; Book bags; Garment bags for travel; General purpose bags for carrying yoga equipment; Golf umbrellas; Luggage; Luggage tags; Plastic luggage labels; Tote bags; Umbrellas; Umbrellas for children
20 Accent pillows; Bath pillows; Bed pillows; Decorative 3D pillows and cushions; Furniture; Holiday ornaments of plastic; Novelty pillows; Personal compact mirrors; Picture and photograph frames; Pillows; Plastic flags; Towel stands
21 All purpose portable household containers; Aluminum water bottles sold empty; Bakeware; Beer glasses; Beverage glassware; Candy jars sold empty; Cleaning brushes for barbecue grills; Cocktail glasses; Comb cases; Combs; Containers for household or kitchen use; Cookie jars; Cooking utensils, namely, grill covers; Cooking utensils, namely, grills; Coolers for wine; Dinnerware; Dishes; Disposable paperboard bakeware; Drinking bottles for sports; Drinking glasses, namely, tumblers; Empty water bottles for bicycles; Glass beverageware; Glass dishes; Glass jars; Glass mugs; Grills in the nature of cooking utensils; Hair brushes; Hair combs; Hair picks; Holiday ornaments of ceramic; Holiday ornaments of porcelain; Household containers for foods; Insulated bags for food or beverage for domestic use; Insulated containers for food or beverage for domestic use; Insulating sleeve holders for beverage cans; Kitchen containers; Lunch boxes; Margarita glasses; Martini glasses; Non-electric hair straightening combs; Non-electric kitchen containers not made of precious metal; Pet feeding dishes; Plastic storage containers for domestic use; Plastic storage containers for household use; Plastic water bottles sold empty; Portable beverage coolers; Portable plastic containers for storing household and kitchen goods; Recipe boxes; Reusable plastic water bottles sold empty; Salt and pepper shakers; Serving dishes; Serving trays; Shaving dishes; Shot glasses; Soap containers; Soap dishes; Thermal insulated bags for food or beverages; Thermal insulated containers for food or beverages; Trays for domestic purposes; Utensils for barbecues, namely, forks, tongs, turners; Valet trays; Wine glasses; Wood cooking planks for use in grilling
24 Baby blankets; Banners and flags of textile; Bath linen; Bath towels; Beach towels; Bed blankets; Bed linen; Blanket throws; Blankets for outdoor use; Children's blankets; Dining linens; Dish cloths; Dish towels for drying; Fabric flags; Fleece blankets; Golf towels; Hand towels; Household linen; Kitchen linens; Kitchen towels; Lap blankets; Nylon flags; Pet blankets; Table linen; Towel sets; Towels
25 Athletic shirts; Athletic shorts; Baseball caps and hats; Bath slippers; Belts; Belts for clothing; Bicycle gloves; Boxer shorts; Button down shirts; Children's and infants' cloth bibs; Children's cloth eating bibs; Cycling shorts; Dress shirts; Driving gloves; Footwear; Gloves; Golf shirts; Golf shorts; Gym shorts; Hats; Hats for infants, babies, toddlers and children; Hooded sweat shirts; Infant sleepers; Infant wear; Jackets; Long-sleeved shirts; Motorcycle gloves; Night shirts; Pajamas; Plastic baby bibs; Polo shirts; Rain hats; Rain jackets; Riding gloves; Rugby shirts; Shirts; Shirts for infants, babies, toddlers and children; Short-sleeved shirts; Shorts; Ski gloves; Ski jackets; Sleeping garments; Slippers; Sports shirts; Sweat bands; Sweat jackets; Sweat pants; Sweat shirts; Sweat shorts; Sweat suits; Sweaters; T-shirts; Ties; Wrist bands; Yoga pants; Yoga shirts
26 Belt buckles; Hair accessories, namely, snap clips; Hair bands; Hair barrettes; Hair bows; Hair clips; Hair ornaments; Hair ornaments not of precious metal; Hair pins; Hair ribbons; Hair scrunchies; Ornaments for the hair; Rubber bands for hair
28 Artificial Christmas wreaths; Baby multiple activity toys; Balls for games; Balls for sports; Bath toys; Batting gloves; Bells for Christmas trees; Cat toys; Children's multiple activity toys; Children's multiple activity toys sold as a unit with printed books; Christmas dolls; Christmas stockings; Christmas tree ornaments with a music feature; Christmas tree ornaments, namely, bells; Christmas tree skirts; Collectable toy figures; Dog toys; Doll accessories; Doll clothing; Doll houses; Dolls; Dolls for Christmas; Dolls' clothes; Electronic action toys; Electronic learning toys; Electronic toy vehicles; Flying saucers; Golf ball markers; Golf balls; Golf flags; Golf gloves; Hockey gloves; Hockey pucks; Hockey sticks; Infant development toys; Infant toys; Infant's rattles; Music box toys; Musical toys; Pet toys; Play mats containing infant toys; Plush toys; Pre-lit artificial Christmas garlands; Pre-lit artificial Christmas trees; Pre-lit artificial Christmas wreaths; Pull toys; Snow globes; Soft sculpture plush toys; Squeeze toys; Stuffed and plush toys; Stuffed dolls and animals; Toy bakeware and cookware; Toy Christmas trees; Toy figures; Toy jewelry; Toy music boxes; Toy snow globes; Toy vehicles; Two and three dimensional positionable toy figures sold as a unit with educational books; Water squirting toys; Yoga blankets; Yoga mats; Yoga straps; Yoga towels specially adapted for yoga mats
The color(s) maroon-brown and white is/are claimed as a feature of the mark.
"EXCLUSIVE"
The mark consists of the iconic KISSES conical design in maroon-brown with "HERSHEY'S" and "EXCLUSIVE" in maroon-brown letters against a white rectangular background outlined in maroon-brown.

Trademark Events
Feb 11, 2017
Attorney Revoked And/Or Appointed
Feb 11, 2017
Teas Revoke/Appoint Attorney Received
Sep 24, 2016
Notice Of Approval Of Extension Request E-Mailed
Sep 22, 2016
Extension 1 Granted
Sep 22, 2016
Extension 1 Filed
Sep 22, 2016
Teas Extension Received
Mar 22, 2016
Noa E-Mailed - Sou Required From Applicant
Jan 26, 2016
Official Gazette Publication Confirmation E-Mailed
Jan 26, 2016
Published For Opposition
Jan 6, 2016
Notification Of Notice Of Publication E-Mailed
Oct 9, 2015
Approved For Pub - Principal Register
Oct 9, 2015
Examiner's Amendment Entered
Oct 9, 2015
Notification Of Examiners Amendment E-Mailed
Oct 9, 2015
Examiners Amendment E-Mailed
Oct 9, 2015
Examiners Amendment -Written
Oct 9, 2015
Notification Of Examiner's Amendment/Priority Action E-Mailed
Oct 9, 2015
Examiner's Amendment/Priority Action E-Mailed
Oct 9, 2015
Combined Examiner's Amendment/Priority Action Automatic Entry
Oct 9, 2015
Examiners Amendment And/Or Priority Action - Completed
Oct 7, 2015
Assigned To Examiner
Jul 8, 2015
Notice Of Design Search Code E-Mailed
Jul 7, 2015
New Application Office Supplied Data Entered In Tram
Jul 4, 2015
New Application Entered In Tram

Trademark Alertz updated from USPTO on 2030-01-24