Trademark: 86679833
Word
HERSHEY'S EXCLUSIVE
Status
Pending
Status Code
730
Status Date
Thursday, September 22, 2016
Serial Number
86679833
Mark Type
3000
Filing Date
Tuesday, June 30, 2015
Published for Opposition
Tuesday, January 26, 2016

Trademark Owner History

Classifications
3 3-in-1 hair shampoos; After-sun gels; After-sun oils; Almond soaps; Anti-bacterial soap; Baby shampoo; Bar soap; Bath oils for cosmetic purposes; Bath soaps; Body and beauty care cosmetics; Cocoa butter for cosmetic purposes; Colognes, perfumes and cosmetics; Cosmetic creams; Cosmetic hair dressing preparations; Cosmetic oils; Cosmetic pencils; Cosmetic preparations; Cosmetic skin fresheners; Cosmetic soaps; Cosmetics; Cosmetics and make-up; Cosmetics, namely, compacts; Cosmetics, namely, lip primer; Face creams for cosmetic use; Gift baskets containing non-medicated bath preparations and cosmetic preparations; Hair care lotions; Hair care preparations; Hair gels; Hair mousse; Hair shampoo; Hair spray; Lip balm; Lip cream; Lip gloss; Lip liner; Lip polisher; Lipstick; Lipstick cases; Lipstick holders; Make-up kits comprised of lipstick, lip gloss, lotions and creams; Nail glitter; Nail polish; Soaps for body care
4 Candles; Melt tarts, namely, scented wax to be melted slowly with a warmer; Scented candles; Tea light candles; Votive candles; Wax melts
7 Electric can openers; Electric egg beaters; Electric food blenders; Electric food choppers; Electric food grinders; Electric fruit presses for household use; Electric fruit squeezers for household purposes; Electric graters; Electric juicers; Electric knife sharpeners; Electric mixers; Electric mixers for household purposes; Electrical coffee grinders; Electrically-powered kitchen appliance for dicing, mincing, slicing and chopping food
8 Hand-operated kitchen appliance for dicing, mincing, slicing and chopping food
9 Audio and video recordings featuring music and artistic performances; Audio books in the nature of novels; Audio headphones; Audio speakers; Carrying cases for cell phones; Cases adapted for mobile phones; Cases for eyeglasses and sunglasses; Cell phone battery chargers; Cell phone cases; Cell phone faceplates; Cell phones; Digital music downloadable from the Internet; Earphones and headphones; Eyewear; Eyewear cases; Eyewear pouches; Eyewear, namely, sunglasses, eyeglasses and ophthalmic frames and cases therefor; Music headphones; Portable photography equipment, namely, reflectors, tripods, light stands and supports and bags specially adapted for these goods; Sunglasses
11 Appliances for domestic use, namely, temperature controlled wine cellars; Book lights; Domestic electric appliances, namely, frypans; Electric food warmers in the nature of portable kitchen appliances; Electric griddles; Electric holiday lights; Electric lights for Christmas trees; Grill accessories, namely, warming trays; Multi-purpose, electric countertop food preparation apparatus for cooking, baking, broiling, roasting, toasting, searing, browning, barbecuing and grilling food
14 Body jewelry; Bracelets; Broaches; Charms; Children's jewelry; Clocks; Clocks and watches; Hair jewelry in the nature of jewelry for use in the hair; Holiday ornaments of precious metal; Jewelry; Jewelry boxes; Jewelry cases; Jewelry ornaments; Key chains as jewelry; Lapel pins; Musical jewelry boxes; Pet jewelry; Plastic bracelets in the nature of jewelry; Rings; Travel clocks; Watch bands; Watch cases; Watch straps; Watches, clocks, jewelry and imitation jewelry
15 Bongo drums; Cymbals; Drums; Handbells; Music boxes; Musical Christmas ornaments
16 Address books; Appointment books; Autograph books; Baby books; Ball-point pens; Blank journal books; Book markers; Book marks; Check book covers; Children's activity books; Children's books; Children's books and dolls sold as a unit; Children's interactive educational books; Christmas cards; Coloring books; Comic books; Cook books; Envelopes for stationery use; Exercise books; Glitter glue for stationery purposes; Glitter pens for stationery purposes; Highlighter pens; Ink pens; Note books; Organizers for stationery use; Paper gift cards; Paper stationery; Pen and pencil cases; Pen and pencil cases and boxes; Pen and pencil trays; Pen cases; Pen holders; Pen trays; Picture books; Post cards; Printed recipe cards; Recipe books; School supply kits containing various combinations of selected school supplies, namely, writing instruments, pens, pencils, mechanical pencils, erasers, markers, crayons, highlighter pens, folders, notebooks, paper, protractors, paper clips, pencil sharpeners, writing grips, glue and book marks; Stationery; Stationery boxes; Stationery cases; Stationery-type portfolios; Stickers; Travel books
18 Backpacks, book bags, sports bags, bum bags, wallets and handbags; Belt bags and hip bags; Book bags; Briefcase-type portfolios; Briefcases; Business card holders in the nature of leather cases; Card wallets; Garment bags for travel; Golf umbrellas; Luggage; Luggage tags; Plastic luggage labels; Purses and wallets; Tote bags; Umbrellas; Umbrellas for children
20 Accent pillows; Bath pillows; Bed pillows; Decorative 3D pillows and cushions; Furniture; Hand-held mirrors; Holiday ornaments of plastic; Inflatable pillows; Novelty pillows; Personal compact mirrors; Picture and photograph frames; Picture frames; Pillows; Pillows for household pets; Plastic containers, namely, tubs for consumer products packaging; Plastic flags; Towel stands
21 Aluminum water bottles sold empty; Bakeware; Beer glasses; Candy jars sold empty; Cleaning brushes for barbecue grills; Cocktail glasses; Comb cases; Containers for household or kitchen use; Containers for ice; Cookie jars; Cooking utensils, namely, grill covers; Cooking utensils, namely, grills; Coolers for wine; Dinnerware; Disposable paperboard bakeware; Drinking bottles for sports; Drinking glasses, namely, tumblers; Glass beverageware; Glass mugs; Grills in the nature of cooking utensils; Hair brushes; Hair combs; Holiday ornaments of ceramic; Holiday ornaments of porcelain; Kitchen containers; Lunch boxes; Non-electric kitchen containers not made of precious metal; Pet feeding dishes; Plastic storage containers for household use; Plastic water bottles sold empty; Portable coolers; Recipe boxes; Serving dishes; Serving trays; Shaving dishes; Shot glasses; Soap dishes; Thermal insulated containers for food or beverages; Trays for domestic purposes; Utensils for barbecues, namely, forks, tongs, turners; Valet trays; Wood cooking planks for use in grilling
23 Camel hair yarn
24 Baby blankets; Bath linen; Bed blankets; Blanket throws; Blankets for outdoor use; Children's blankets; Dining linens; Dish cloths; Dish towels for drying; Fabric flags; Kitchen linens; Kitchen towels; Lap blankets; Nylon flags; Pet blankets; Pillow-top, low-profile bed skirts; Table linen; Towel sets; Towels
25 Athletic shirts; Athletic shorts; Baseball caps and hats; Bath slippers; Belts; Belts for clothing; Bibs not of cloth or paper; Boxer shorts; Button down shirts; Children's cloth eating bibs; Clothing items, namely, adhesive pockets that may be affixed directly to the inside of clothing for storage and safekeeping of personal items; Clothing items, namely, blindfolds worn over the eyes; Clothing layettes; Clothing, namely, athletic sleeves; Cycling shorts; Dress shirts; Footwear; Gloves; Golf shirts; Gym shorts; Hats; Hats for infants, babies, toddlers and children; Hooded sweat shirts; Jackets; Neck bands; Night shirts; Pajamas; Polo shirts; Rain jackets; Riding gloves; Rugby shirts; Shirts; Shirts for infants, babies, toddlers and children; Shorts; Ski jackets; Sleeping garments; Slippers; Sweat bands; Sweat shirts; Sweat shorts; T-shirts; Walking shorts; Wrist bands; Yoga pants; Yoga shirts
26 Aluminum foil sheets for hair frosting; Arm bands; Back-hairpieces fixing pins for Japanese hair styling (tabodome); Back-hairpieces for Japanese hair styling (tabomino); Belt buckles; Electric hair curlers, other than hand implements; Hair accessories, namely, hair sticks; Hair accessories, namely, snap clips; Hair bands; Hair barrettes; Hair bows; Hair clips; Hair pins; Hair ribbons; Oriental hair pins; Rubber bands for hair
28 Baby multiple activity toys; Balls for games; Baseball gloves; Bath toys; Batting gloves; Bells for Christmas trees; Cat toys; Children's multiple activity toys; Children's multiple activity toys sold as a unit with printed books; Christmas stockings; Christmas tree ornaments; Christmas tree ornaments with a music feature; Christmas tree ornaments, namely, bells; Christmas tree skirts; Collectable toy figures; Dolls and doll accessories, namely, clothing for dolls, doll rooms, doll beds, doll houses, toy fabrics and linens for dolls and strollers for dolls; Electronic toy vehicles; Gloves for golf; Hockey gloves; Infant toys; Music box toys; Musical toys; Pet toys; Plush toys; Pre-lit artificial Christmas trees; Radio controlled toy vehicles; Sport balls; Squeeze toys; Stuffed toy animals; Stuffed toy bears; Stuffed toys; Toy building blocks; Toy candy dispensers; Toy cars; Toy Christmas trees; Toy figures; Toy jewelry; Toy snow globes; Two and three dimensional positionable toy figures sold as a unit with educational books; Water squirting toys; Yoga mats; Yoga straps for use in exercise and fitness practice; Yoga towels specially adapted for yoga mats
The color(s) maroon and white is/are claimed as a feature of the mark.
"EXCLUSIVE"
The mark consists of the iconic KISSES conical design in white with "HERSHEY'S" and "EXCLUSIVE" in white letters against a maroon rectangular background.

Trademark Events
Feb 11, 2017
Attorney Revoked And/Or Appointed
Feb 11, 2017
Teas Revoke/Appoint Attorney Received
Sep 24, 2016
Notice Of Approval Of Extension Request E-Mailed
Sep 22, 2016
Extension 1 Granted
Sep 22, 2016
Extension 1 Filed
Sep 22, 2016
Teas Extension Received
Mar 22, 2016
Noa E-Mailed - Sou Required From Applicant
Jan 26, 2016
Official Gazette Publication Confirmation E-Mailed
Jan 26, 2016
Published For Opposition
Jan 6, 2016
Notification Of Notice Of Publication E-Mailed
Oct 9, 2015
Approved For Pub - Principal Register
Oct 9, 2015
Examiner's Amendment Entered
Oct 9, 2015
Notification Of Examiners Amendment E-Mailed
Oct 9, 2015
Examiners Amendment E-Mailed
Oct 9, 2015
Examiners Amendment -Written
Oct 9, 2015
Notification Of Examiner's Amendment/Priority Action E-Mailed
Oct 9, 2015
Examiner's Amendment/Priority Action E-Mailed
Oct 9, 2015
Combined Examiner's Amendment/Priority Action Automatic Entry
Oct 9, 2015
Examiners Amendment And/Or Priority Action - Completed
Oct 7, 2015
Assigned To Examiner
Jul 8, 2015
Notice Of Design Search Code E-Mailed
Jul 7, 2015
New Application Office Supplied Data Entered In Tram
Jul 3, 2015
New Application Entered In Tram

Trademark Alertz updated from USPTO on 2030-01-24