The color(s) red, white, blue, and pink is/are claimed as a feature of the mark.
The mark consists of the words "They Eat'em Up" in quotes as stylized script white text, above an image of a sailor with a blue jacket, white shirt, white cap, red hair, pink skin for face and hand, blue nose and freckles, and blue eyes, smiling and licking his lips with a red tongue and holding a snack cake comprising two cookies shown in blue with white filling between the cookies, with outlining and details on the sailor's face, hair, hand, hat and shirt in blue, and highlights in the sailor's eyes and the top cookie in white, and the word GOBS in red block letters on a white background below the sailor.
"THEY EAT THEM UP" GOBS