The color(s) blue, light blue, dark blue, white, and purple is/are claimed as a feature of the mark.
"BLUE BACK PREMIUM SALMON"
The mark consists of a dark blue rectangle, with the words "BLUE BACK PREMIUM SALMON" in white, block print font, with "BLUE BACK" in capital letters, with the first "B" and last "K" in larger font, with the "P" in "PREMIUM" and "S" in "SALMON" in capital letters. The phrase "BY VENTISQUEROS" appears at the bottom of the rectangle in block print font in purple. Above the words "BLUE BACK" appears diamond designs in light blue and blue.
The English translation of "VENTISQUEROS" in the mark is "blizzard, "glacier", "snow drift".