9 Computer software and software applications for mobile phones, hand held devices, and personal computers that allow users to join subject based communities to interact with other users and follow industry leaders via transmission of text messaging, instant messaging, text, web links, and imaging via communication networks; downloadable software in the nature of a mobile application for use with computers, portable handheld digital electronic communication devices, mobile devices, and wired and wireless communication devices in the nature of a mobile application for social networking; Audio and video recordings featuring self-development, healthy living, sports, art; downloadable electronic newsletters in the field of self-development, healthy living, sports, art; Downloadable multimedia file containing video relating to self-development, healthy living, sports, art; Pre-recorded electronic and digital media, namely, downloadable podcasts and videos featuring self-development, healthy living, sports, art; downloadable e-books in the field of self-development, healthy living, sports, art