9 Downloadable software in the nature of a mobile application for social networking, for displaying and sharing a user's location and finding, locating, and interacting with other users and places, and for enabling users to share, bookmark, index, store, collect and showcase user-created and third-party content in the nature of text, articles, images, videos, digital files, calendars, and user and third-party information and data relating to user- and third-party-defined and managed personal projects, user and third-party experiences, and third-party products and services relating to dining, travel and entertainment, leisure travel and travel planning, retail products and services that are available in the user's locality and in specific travel destinations, all for the purpose of sharing personal information and experiences, and providing personal recommendations about events, activities, locations, products and services in the user's location and at travel destinations