The color(s) red, white, black, light gray and gray is/are claimed as a feature of the mark.
"ENTERTAINMENT", "US MAGAZINE", AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "ENTERTAINMENT"
The mark consists of the wording "EAST ENTERTAINMENT", with the two words sharing one white lower case "E" as the first letter in each word, which appears on a sphere in shades of red with white shadowing resembling a crystal ball, with the letters "AST" in "EAST" in red letters outlined in black and the letters "NTERTAINMENT" in "ENTERTAINMENT" in light gray letters outlined in black, all in lower case.
EAST ENTERTAINMENT US MAGAZINE
The non-Latin characters in the mark transliterate to these 4 characters and this means "EAST DIRECTION ENTERTAINMENT" in English.
The English translation of the 1st non-Latin character, the 2nd character, the 3rd character, and the last character in the mark is "EAST", "DIRECTION", "JOYFUL/PLAYFUL", "HAPPY" respectively.