35 Retail store services, namely, retail store services featuring customized goods, retail store services featuring goods created or customized by the retail customer; retail store services featuring goods created or customized by the retail customer, namely, purses, jewelry, leather cuffs, wallets, wallet inserts, valets, key chains, soaps, lotions, ornaments, coasters, journals, kitchen accessories, pet tags, pet collars, pet food bowls, and toys