Color is not claimed as a feature of the mark.
The mark consists of stopwatch slightly tilted to the left with the stop watch winder sitting at the 12 o'clock position on the outside rim. The winder has a loop around the top that attaches to it at the base of the winder. The Stop Button that sets on the left outside rim of the stopwatch rest at the 11 o'clock position. There is one timing hand of the stopwatch that presents itself on the face of the stopwatch at the 4:30 o'clock position and that timer hand extends through the outside rim of the stopwatch at the same position and flowing slightly under the U letter that follows it. All of which looks and represents a Q in the name of the business "QuickLoans". The rest of the name follows the Q in correct spelling.The stopwatch also has small markings on the face of the stopwatch representing actual numbers of the face of a stopwatch. Those markings reside at the 12, 1:30, 3, 6, 7:30, 9, and 10:30 o'clock positions indicating sections of time. Directly below the name of QuickLoans and particularly starting under the U in Quick and ending under the S in Loans rest the slogan- "Money When You Need It".