35 Dissemination of advertising for others via electronic communications networks; online advertising services for others, namely, providing advertising space on Internet web sites; marketing and advertising consultation; providing a searchable database featuring shoppers guide information regarding a variety of consumer products and consumer services of others; providing a searchable database featuring information regarding locating products at various retail stores, describing consumer products and services of others, rating consumer products and services of others, pricing consumer products and services of others, comparing prices of consumer products and services of others, providing information on inventory levels of stores that carry various consumer products, and featuring catalog information that describes the consumer products of others, all via electronic communications networks; providing an on-line business directory featuring a wide variety of businesses