The mark consists of a blue filled in circle is at the center of the mark, with an orange "U" shaped symbol surrounding a red filled in circle, with the Sanskrit word "Shree" meaning "Holy" in the center of it, written in white letters. Also within the blue circle, on the left side of the U-shaped symbol, is the Sanskrit word "Dharma" meaning "Righteousness" written in white letters. This word is split up, with the Sanskrit text "Dha" written above the Sanskrit text "rma." Also within the blue circle, on the right side of the U-shaped symbol, is the Sanskrit work "Bhakti" meaning "Devotion" written in white letters. This word is also split up so that the Sanskrit text "Bha" is written above the Sanskrit text "kti." This blue circle is then outlined with a thin black line, which is then outlined by a thicker white line. The top portion of this center circle is then surrounded by a dark pink filled boarder, which is outlined by a thin black line, with the Sanskrit phrase "Sa Vidhya Ya Vimukthaye," meaning "Education results in liberation." written in purple letters. The bottom portion of the center circle is surrounded by a orange boarder with the Gujarati word "Agna," meaning "Instruction," written on the left half in white letters, and the Gujarati word "Upasana," meaning "Philosophy," written on the right half in white letters. These two words, "Agna" and "Upasana," are separated by a black thick line, which works with the thin black outline of these two halves to form the shape of two pedals. Below this orange border is a yellow filled ribbon banner with the phrase "Shree Swaminarayan Mandir" written in red letters. Below this banner, there is a brown filled tab with the word "Loyadham" written within it in white letters. On the top of the dark pink border are three pentagons, of which the middle one is colored yellow, and the two surrounding it are colored blue. At the sides of the two blue pentagons are pink filled raindrops and at their top points is a small pink filled circle. At the top of the yellow pentagon, is a red filled in circle with alternating size red rays coming out of it, with the Sanskrit symbol for "Om," written in white letters, within it.
The color(s) blue, orange, yellow, red, pink, purple, black, white, and brown is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "Om" and this has no meaning in a foreign language. The non-Latin characters in the mark transliterate to "Sa Vidhya Ya Vimukthaye," "Dharma," "Bhakti," "Shri," "Agna," and "Upasana" and this means "Education results in liberation," "Righteousness," "Devotion," "Holy," "Instruction," and "Philosophy" in English.
The English translation of "Shree," "Mandir," and "Loyadham" in the mark is "Lord," "Temple," and "Village".
"SHREE SWAMINARAYAN MANDIR" AND "LOYADHAM"
Trademark: 86251052
