The mark was first used anywhere in a different form other than that sought to be registered at least as early as 00/00/2006
The mark was first used in commerce in a different form other than that sought to be registered at least as early as 00/00/2006
Color is not claimed as a feature of the mark.
"LIFE"
The mark consists of the wording "SETTLERS LIFE IT'S ABOUT PEOPLE" with the letter "S" and a graphic design of a conestoga style covered wagon, both partially superimposed over a generally square graphic design containing a representation of countryside with a partial image of the sun over the horizon.
SETTLERS LIFE IT IS ABOUT PEOPLE.