The mark consists of a stylized 5 point yellow star with white, black and blue eyes, featuring black eyelashes, with a black smile line, wearing a white diaper and holding a baby bottle that is blue, with a dark blue and tan top, containing a white liquid. The star also has highlights of yellow and a tan belly button. To the right of the star are blue Chinese characters. Below the star is the stylized word "BABIESTAR". The first "B" is red, the first "A" is orange, the second "B" is yellow, the "I" is light green, the "E" is green, the "S" is teal, the "T" is dark purple, the second "A" is purple and the "R" is light purple. The word "BABIESTAR" has a white background and is outlined in white.
The non-Latin characters in the mark transliterate to "MEI BEI ER" and this means "AMERICAN BABY STUFF" in English.
BABY STAR
The color(s) yellow, blue, dark blue, white, red, orange, light green, green, teal, dark purple, light purple, purple, tan and black is/are claimed as a feature of the mark.
THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "MEI BEI ER"