Color is not claimed as a feature of the mark.
The mark consists of the words, "Protect the University", with the "P" bolded, above the words, "100% Graduation Rate", with the 2nd zero bolded, above the words, "Win Games", with the "W" bolded, above the words, "Efficiently Manage Funds", with the "E" bolded, above the words, "Raise Money", with the "R" bolded. There is a vertical line to the left of the letter "R" in "Raise".